The popularity of HGTV (Home and Garden Television) has one
a thriving DIY and home decor market
Decoration. All sectors of the home improvement industry have
has benefited from this since HGTV began broadcasting in 1975.
The boom in the real estate market was followed by a boom in housing improvement.
People bought an old house and made repairs in it
from ground to ceiling. People who lived in their homes
for a time wanted new kitchen cabinets. Home improvement show
were at the origins of the mass owners movement to create one
Reconstruction of the Revolution
Home improvements that people make include repairs
attic in the basement. Functional repairs, such as:
repair the leaking roof, replace the windows and add more space to the
Housing. Then there are projects just for
decorate the house, for example to renovate the kitchen, to renovate
The master bedroom.
Some people use home improvement as a creative outlet. They drew
and rethink just to meet the improvement of their livelihood
Space outside. HGTV has made a huge contribution to improving housing conditions
HGTV covers 89 million families and more than 800,000 per week.
VIEWERS in prime time at night. The format of the show is copied
several times and side effects such as trading
Spaces, extreme transformations. Spectators sit and watch for hours
“Design on a penny,” “Divine design,” “Challenge landscape designers.”
Home improvement programs continue.
HGTV provides instructions for thousands of home improvement projects.
They provide video clips for everything from garden projects to
Build a bed. HGTV is a universal source where you can find anything
You need the help of a specialist for do-it-yourself projects.
HGTV makes home improvement fun and easy. HGTV offers viewers
new ideas and inspiring weekend warrior to build some kind of house
improvement project. HGTV’s mission is to “provide ideas, information,
and inspiration for decorating and decorating the house.”
Here you can measure the impact of HGTV on home improvement.
From 1995 to 2005, furniture sales grew by 75%.
Sales of home goods increased by 97% over the same period.
These items also include toiletries, mats, lamps, mats,
homemade linen, utensils
People all over the country decorate their homes like this
These amazingly beautiful fantasy creations they look at on HGTV.
If you’re not a handyman, just imagine how you have
house may look like a homecoming from a million dollars
in all countries. you see people who look like you’re making them great
improvements to the cabins that will eventually look like the home of your dreams.
HGTV has had a huge impact on the home improvement industry.
because HGTV appeals to the age group of people who have money
to pay for major home improvement projects. Demographics
A typical HGTV is a woman between the ages of 35 and 64. More than 70% of HGTV
The audience is women.
This means that the audience sees their husbands, fathers,
brother so they can enjoy the benefits.
Additional overall consumer demographic data to improve homes on
woman points out:
They buy more often
Visit more stores
Spend more than a regular shopper
Target audience of do It Yourself website:
25 to 54 years old
The trend towards home improvement
Research by the Home Improvement Research Institute shows that two men
and women are actively involved in the planning of home improvement
projects and the purchase of goods for which